| Press release 9 August 2007. | |
| 
 Design Week 2007 - Design: not by chance  | 
For the fourth consecutive year Design Terminal Kht. organises the  annual Design Week in Budapest  between October 8th and 14th with the patronage of the  Hungarian Design Council. Following on the traditions of the previous years,  the program of the week is centered around a focal theme -   the possibilities and chances offered by  design. The series of events -  also reaching to the frontiers of design -   illuminate the fact that the intellectual content of the objects offers such an  added value, expressible even in figures, that can significantly increase the  chances and possibilities of a given product or business for market  success.  
In addition to the eleven Hungarian exhibitions organised during the  week, a wide range of international design exhibitions will open in Budapest:  the environment-friendly Danish Trike, a spectacular selection of the French  Observeur du Design, two exhibitions of the Prague Design Blok, the Finnish  Hothouse, the Polish Knock-out Design, the German fashion designer Bianca  Koczan, and the Estonian Tarmo Luisk.
The presentation of the materials and the winners of the 2007 Hungarian  Design Awards in the Museum   of Applied Arts is the  most prestigious event of the Design Week.
The festival of graphic designers and typographers called I. Graphifest  is being organised for the first time this year, in the framework of which the  results of the Golden Drawing Pin Award (Aranyrajzszög Díj) and the Helvetica  in Hungary  will be presented. In addition to this the material of four international  competitions will be shown in the framework of exhibitions, award ceremonies  and lectures. 
The two day workshop organised in cooperation with the Hungarian Design  Council will muster up prestigious international lecturers and some of the most  decisive actors of Hungarian design. The workshop focusing on the management of  intellectual property aims at supporting the work of active designers and  newcomers.
A program called the Pilot    Route (Próbajárat)  showcasing the work of 80 newly graduated Hungarian designers in 60 shops is  also being organised to offer a chance of introduction to the wider public.
The Design Week Info Points scattered around some of the busiest plazas  of the city equipped with maps and alternative street furniture will help  visitors know their way around the more than 70 events while offering the  possibility to lounge and get acquainted with environmental design.
Further information for the media:
  Natália Fábics, Arven PR & Communications
  Tel.: +36-30/924-42-24
  E-mail:design7 [169] arvenpr [961] hu  






 
                                
